FC Barcelona Nike Store Retail Animation with Augmented Reality Technology

Total Immersion’s Spanish partner Innovae Vision produced one Augmented Reality Retail Animation for Nike in Spain. The action took place during one month in the Nike store located in the Nou Camp Stadium (FC Barcelona Stadium).

It consisted in making appear in the hands of users the 3 cups won by FC Barcelona: Spanish League,  Clubs world cup and Champions League and give them the opportunity to download their personalized video, register into the action website, also share the video on Facebook.

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