SingTel iLuminate is the largest B2B event organised by SingTel as the No.1 ICT services provider in Asia.
It is a 3-day conference and exhibition held at Suntec Convention Centre, Singapore.
This is the second event, held every 2 years and was attended by over 3000 business representatives from around the region. Their focus this year is on fibre optic broadband complementing their push into cloud computing services.
Total Immersion’s partner, XXX studios was assigned the task of creating a 5-minute AR presentation for Bill Chang, EVP of the Business Group of SingTel, to visually illustrate the complex process of business cloud computing in a simple-to-understand manner.
Presented in front of a live audience of 2,500 and another 1000+ via video link, the 2-camera presentation was received extremely well with loud applause from the audience during the presentation, and many enquiries after.